Thanks to those of you who came to visit us at the TFM show. It’s the first time we have exhibited at this event and, hopefully, we’ll be there again next year.
We frequently speak and exhibit at marketing events across the country throughout the year, so keep an eye on our newsletter for details of upcoming events
My colleague John Heffernan, will be delivering a presentation on PPC at mad.co.uk’s Search Engine Marketing conference in London next month. So if you’ve ever wondered about the intricacies of Pay Per Click then get yourself along.
Last month I asked you to send me questions about Online Marketing which I’ve listed alongside the many questions that arose at the recent TFM show:
Valentxts 2 screen with our GR8 new service Imagine sitting in a club or pub and being able to text the DJ a request for a song, a “shout out”, Valentine’s message, vote for the best looking person in the bar or give commentary on a live football game via a text wall.
That’s just what we’ve been working on here at MediaCo with Text to Screen.
If you are thinking about promotions, especially for events like Valentines Day then Text to Screen could provide the answer. Easy to install and manage, you could soon see your customers (or staff!) sending anonymous valentxts and earning you money. The software is provided free of charge during the first two months, so could save you money too!
Just like sending a Valentines Card, the beauty of text lies in the ability to communicate more discreetly. Especially good for those shy-types like me!
Contact MediaCo to learn more about our SMS services or read more about Text to Screen and mobile marketing.
About MediaCo - search engine optimisation and internet marketing - Text2Screen service.
Text2Screen can be an excellent tool for building customer loyalty and have a positive impact on sales, as well as being fun, especially in a themed environment.
In a pub / club environment the service provides Screen Real-estate that can be divided up to provide the following opportunities (whilst still playing out the images from the current playing DVD or a Video of a Live Act):
- Advertising to a captive audience … therefore, providing promotional sponsorship opportunities in return for payment or the provision of free products etc. Usually running an Animated (Flash) Advert or Promotional Video at certain times, this is managed through the software and can be set to run on a scheduled basis, eg three or four promotional videos and flash adverts running on a cycle every hour.
- Promoting forthcoming events, which again can be run on a scheduled cycle.
- Live Text2Screen event run by the DJ or LJ (Lighting Jockey) This can be very lucrative if the club has a dynamic and popular DJ. Eg text a picture of the best looking girl / boy in the club, and these images are them posted live to the screen, then the DJ gets the audience to vote.
- Slow bar promotions, this is a ploy to get people to the bar during slow periods. Eg, the DJ / LJ flashes a text message direct to the screen from his/her console inviting the customers to take advantage of a drinks promotion for the next 10 minutes.
- The audience can text a dedication while a specific piece of music is playing.
- In addition, where a photographer takes pictures during an event (in a nightclub say) and uploads these direct from the datacard to the screen … each image has a unique number attributed it, and the customers can text in to download the image there and then.
- And so on.
We and our technical partners will work with you to set up the service up and discuss projected (on Screen) promotional material with you.
During the first two months, the software is provided free of charge.
All you require is a PC/Laptop with an Internet connection (preferably in or near the DJ console).
You are given a login to your own secure partition and account on the Helios Server.
This most recent MediaComment (internet marketing newsletter) is now online at:
http://www.media.co.uk/newsletter/270406/index.htm
